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Legal Information

Last updated: 2 November 2026

This page explains who operates verifly, what legal form the operator takes, which registration and tax identifiers apply, and the rules that govern access to and use of this website. It is written in plain English so that visitors, broadcast partners, suppliers, rights holders and regulators can quickly identify the business behind the site and find the policies that apply to it. In this notice, "we", "us" and "our" refer to the operator named below, and "you" refers to anyone who visits, browses or otherwise uses the website.

1. Identity of the Website Operator and Our Role

This website, published under the name verifly, is owned and operated by ITV plc. ITV plc is the publisher of the content made available here and is responsible for the technical operation, maintenance and security of the site.

ITV plc is a media and broadcasting business whose activities include professional video operation, live signal management, content distribution, camera and crew services, and the delivery of reliable, high-quality media feeds for news programmes and television broadcasting. This website acts as a central hub for information about those services, for technical and commercial enquiries, and for the operational information that partners need when working with us.

In relation to personal data collected through this website, ITV plc acts as the data controller for the purposes of the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018. Our role in relation to the content on this site is that of an information provider and service operator. Nothing on this website constitutes an offer capable of acceptance, a guarantee of capacity, availability or performance, or professional advice, unless we have confirmed otherwise in a signed written agreement.

2. Legal Form, Registration Details, Tax Identifiers and Responsible Officers

ITV plc is a public limited company incorporated and registered in England and Wales under the Companies Act 2006. The company's registration number is 00496786, and its registered office is at 7 Woking Business Park, Albert Drive, Woking, Surrey GU21 5JY, United Kingdom. The public register entry for the company, including its articles of association, directors, persons with significant control and full filing history, is maintained by the Registrar of Companies at Companies House and is open to inspection by anyone.

UK company law requires companies to disclose specified information on their websites and in electronic business communications. In line with those duties, this website displays the company's registered name, its company registration number, the part of the United Kingdom in which it is registered, and the address of its registered office. The same details appear in our business letters, order forms, invoices and emails, together with the names of the directors where the law requires them to be given.

Tax identifiers: ITV plc is registered for Value Added Tax in the United Kingdom. The applicable VAT registration number is quoted on our invoices, order confirmations and commercial documentation, and is provided on request to customers and partners who need it for their own accounting records.

Regulatory position: broadcasting and communications activities carried out by the operator are regulated in the United Kingdom by the Office of Communications (Ofcom) under the Communications Act 2003 and the Broadcasting Acts, and by other sector regulators where relevant. As a data controller, the operator is registered with the Information Commissioner's Office and pays the data protection fee required by the Data Protection Act 2018 where that obligation applies.

Responsible representatives: the directors and company secretary of ITV plc are recorded on the public register at Companies House. Day-to-day responsibility for this website rests with the company's appointed officers and the teams to which they delegate. Because the group's turnover exceeds the threshold set by section 54 of the Modern Slavery Act 2015, a slavery and human trafficking statement is published for each financial year, describing the steps taken to prevent modern slavery in our business and supply chains.

3. Registered Office and How to Contact Us

Our registered office, which is the address at which formal notices and legal documents may be served on the company, is:

7 Woking Business Park, Albert Drive, Woking, Surrey GU21 5JY, United Kingdom

For day-to-day enquiries about the website, our services, technical matters, commercial partnerships or this notice, you can reach us in the following ways:

  • Email: hello@limitlessbroadcast.tv
  • Telephone: +44 (0)20 3519 3193
  • Contact form: available on the Contacts page of this website
  • Post: the registered office address shown above

We do not publish the personal direct-dial numbers or personal email addresses of individual members of staff. Enquiries sent through the contact form or to the email address above are routed to the appropriate team. We aim to acknowledge enquiries within five working days, although complex technical or contractual questions may take longer to answer fully. Formal legal notices, including any notice relating to a dispute or a claim, should be sent to the registered office address and marked for the attention of the company secretary.

4. Purpose, Scope and Intended Audience of This Website

The purpose of this website is to describe and support our media feeds operations. It brings together information about professional video operation, live signal management, content distribution, camera and crew services, and the technical and editorial standards we apply when producing reliable, high-quality feeds for news programmes and television broadcasting.

The website is intended primarily for a professional audience: broadcasters, news organisations, production companies, rights holders, venue and facility operators, technology partners, freelancers and suppliers working in the media industry. It may also be visited by members of the public, journalists, regulators and researchers who want to understand what we do and how we are regulated.

The site is published in English and is aimed at users in the United Kingdom and, where our services reach them, in other countries. It is not directed at children, and we do not knowingly collect personal data from children through it. Where a service is offered on particular contractual terms, those terms are agreed separately in writing and take precedence over any general description published here.

5. Access to the Website and Acceptable Use

We provide access to this website on a temporary basis and reserve the right to withdraw, suspend or change all or part of it without notice. We do not guarantee that the site, or any content on it, will always be available or uninterrupted. Access may be restricted to registered users in some areas, and where credentials are issued they must be kept confidential and must not be shared outside your organisation.

You may use this website for lawful purposes only. In particular, you must not:

  • use the site in any way that breaches applicable law or regulation, or that is fraudulent or misleading;
  • gain or attempt to gain unauthorised access to the site, its servers, or any connected system, network or data, which may amount to an offence under the Computer Misuse Act 1990;
  • introduce viruses, malware, ransomware or any other harmful material, or carry out denial-of-service or load-testing activity without our written consent;
  • use automated tools to scrape, harvest, crawl or extract content, data or stream addresses from the site, except with our prior written permission;
  • interfere with the proper working of the site, or with any live signal, feed or transmission carried or described on it;
  • copy, re-transmit, re-sell or redistribute any media feed, stream, signal or audiovisual content obtained through or in connection with the site, unless you hold a written licence permitting that use;
  • misrepresent your identity or your affiliation with any person or organisation.

Where we consider that your use of the site breaches these rules, we may suspend or terminate your access, block offending traffic, and take legal action or report the matter to law enforcement or a regulator. We may also co-operate with rights holders and platform providers in investigating abuse.

6. Intellectual Property, Trade Marks and Permitted Use of Content

All intellectual property rights in this website and in the material published on it are owned by or licensed to ITV plc. Those rights include copyright, database rights, design rights, trade mark rights and rights in confidential information, and are protected by the Copyright, Designs and Patents Act 1988, by trade mark law and by equivalent laws in other countries. The names, logos and brands used by the operator, including the name verifly, are trade marks of the operator or its licensors and may not be used without written permission.

You may view, browse and print pages from this website for your own internal business evaluation, and you may quote short extracts fairly and accurately with attribution, provided the quotation is not misleading and does not suggest that we endorse you or your products. Any other use requires our prior written consent.

In particular, you must not reproduce, republish, upload, post, transmit, distribute, sell, sub-licence, create derivative works from, or make available to the public any part of this website, including text, images, diagrams, technical specifications, schedules, feed descriptions or audiovisual material. You must not remove or obscure any copyright, trade mark or other proprietary notice, and you must not use content from this website to develop, train or improve any automated system, machine learning model or artificial intelligence service without a written licence from us.

Media feeds, signals and audiovisual content that we handle frequently belong to third parties, including broadcasters, news agencies, sports bodies and other rights holders. Nothing on this website grants you any rights in that third-party material, and any use of it must be authorised by the relevant rights holder. If you believe that material on this website infringes your rights, please write to hello@limitlessbroadcast.tv with details of the work concerned, the location of the material, and evidence of your rights, and we will review the matter promptly.

7. Accuracy, Availability and Proportionate Limitations of Liability

The content on this website is provided for general information. While we take reasonable care to keep technical, operational and company information accurate and up to date, we do not warrant that the content is complete, accurate, current or free from error, and we may change, update or remove content at any time without notice. Schedules, service descriptions and technical parameters are indicative only and may change in response to operational requirements, rights restrictions or third-party dependencies.

Media feeds and live signals depend on networks, satellites, fibre routes, power supplies, venues, third-party platforms and other infrastructure that we do not always control. We therefore do not guarantee continuous, uninterrupted or error-free availability of the website or of any described service, and we do not guarantee any particular level of picture quality, latency or uptime unless we have agreed specific service levels in a written contract.

To the fullest extent permitted by law, we exclude all conditions, warranties and representations, whether express or implied, that might otherwise apply to this website or its content, and we are not liable for any loss of profit, loss of business, loss of revenue, loss of anticipated savings, loss of data, loss of goodwill, or any indirect or consequential loss arising out of or in connection with your use of, or inability to use, this website. Where liability cannot lawfully be excluded, our total liability arising from your use of the website is limited to the greater of one hundred pounds sterling or the amount you have paid to us for the specific service to which the claim relates.

Nothing in this notice excludes or limits our liability for death or personal injury caused by our negligence, for fraud or fraudulent misrepresentation, for any breach of the terms implied by section 49 of the Consumer Rights Act 2015 where it applies, or for any other liability that cannot lawfully be excluded or limited. If you are a consumer, your statutory rights are unaffected by this notice.

8. External Links and Third-Party Content

This website may refer to or describe services, platforms and resources operated by third parties, including broadcasters, technology providers and industry bodies. Such references are provided for information and convenience only. We do not control third-party websites and we are not responsible for their content, accuracy, availability, security or privacy practices, and a reference to a third party does not imply any endorsement, partnership or recommendation by us.

When you follow a link away from this website, or when you interact with embedded third-party content, the terms of use and privacy notices of the relevant third party apply. We accept no responsibility or liability for any loss or damage arising from your use of third-party sites, services or content. If you believe that a link on this website is inaccurate, misleading or inappropriate, please tell us at hello@limitlessbroadcast.tv so that we can review it.

9. Personal Data, Cookies and Electronic Communications

We handle personal data in accordance with the UK GDPR, the Data Protection Act 2018 and the Privacy and Electronic Communications Regulations 2003 (PECR). As data controller, we must provide you with specified information when we collect personal data from you, including our identity and contact details, the purposes and lawful bases for processing, the categories of recipients, any international transfers and the safeguards applied to them, retention periods, and your rights. Those details are set out in full in our Privacy Policy, which forms part of the legal framework applying to this website.

Your rights include access to your personal data, rectification of inaccurate data, erasure, restriction of processing, objection to processing, and data portability where it applies. You also have the right to withdraw consent at any time where processing is based on consent, and the right to lodge a complaint with the Information Commissioner's Office. Requests relating to personal data should be sent to hello@limitlessbroadcast.tv.

This website uses cookies and similar technologies, and a cookie banner is displayed when you first visit so that you can accept or reject non-essential cookies. Essential cookies are needed for the site to function, for security and for remembering your cookie choices. Analytics and other non-essential cookies are only set with your consent, and you can change or withdraw that consent at any time through the cookie settings or your browser. PECR also governs electronic marketing: we send marketing by email only where we have your consent or where the soft opt-in applies, and every message includes a way to unsubscribe. Further detail is given in our Cookie Policy.

10. Other Policies and Terms That Apply to This Website

This legal information page should be read together with the other policies published on this website, which are available in plain text form and which form part of your agreement with us:

  • Privacy Policy, which explains how we collect, use, share, store and protect personal data, and how you can exercise your rights.
  • Cookie Policy, which lists the cookies and similar technologies we use, their purposes and durations, and how to manage them.
  • Terms and Conditions, also referred to as the Terms of Use, which govern your access to and use of this website and any services ordered through it.
  • Payment and Refund Policy, which explains how fees, invoicing, cancellation, credits and refunds are handled for paid services and events.
  • Acceptable Use Policy, which sets out the standards of conduct expected of users of our systems and services.
  • Accessibility Statement, which describes how we meet accessibility expectations and how to report a barrier you encounter.

If there is a conflict between these documents, the order of precedence is: a signed written contract between you and us; then the Terms and Conditions; then this legal information page; then the other policies. Separate contractual terms agreed in writing for a specific service always take priority over general website content.

11. Governing Law, Jurisdiction and Consumer Dispute Rights

This notice and any dispute or claim arising out of or in connection with it, or with your use of this website, are governed by the laws of England and Wales. Subject to the paragraph below, the courts of England and Wales have exclusive jurisdiction to settle any such dispute.

If you are a consumer, you benefit from any mandatory provisions of the law of the country in which you are resident, and nothing in this notice affects your right to bring proceedings in the courts of your country of residence or to rely on your local statutory rights. Consumers resident in Scotland and Northern Ireland may bring proceedings in their own courts.

We would always prefer to resolve a concern directly. Please raise any complaint or dispute with us first at hello@limitlessbroadcast.tv, giving as much detail as possible, and we will investigate and respond within a reasonable period. If we cannot resolve the matter, you may seek advice from Citizens Advice, a trading standards service, or a solicitor. We are not currently obliged to participate in an alternative dispute resolution procedure for consumer disputes, and we do not commit to doing so, although we may agree to mediation in an appropriate case. Any delay by us in enforcing a provision of this notice is not a waiver of that provision.

12. Changes to This Legal Information Page

We review this page regularly and may amend it at any time to reflect changes in our business, our services, our technology, or the law and regulatory guidance that applies to us. The current version is always the one published on this page, and the date of the most recent update is shown at the top.

Where a change is material, we will take reasonable steps to draw it to your attention, for example by placing a notice on the website or by describing the change in the updated text. Continued use of the website after a change takes effect means that you accept the updated notice. If you do not agree with a change, you should stop using the website.

13. How to Contact Us About This Notice

If you have questions about this page, about the company information published on it, or about the way we handle legal and regulatory matters, please contact us:

  • Email: hello@limitlessbroadcast.tv
  • Telephone: +44 (0)20 3519 3193
  • Registered office and postal address: 7 Woking Business Park, Albert Drive, Woking, Surrey GU21 5JY, United Kingdom
  • Contact form: available on the Contacts page of this website

We aim to respond to correspondence about this notice within five working days. Correspondence relating to personal data should be marked for the attention of the data protection team, and correspondence relating to intellectual property should be marked for the attention of the legal team.

14. Information Displayed in the Website Footer

The following plain-text information is displayed in the footer of every page of this website so that the operator can be identified at a glance:

Company Name: ITV plc | Company Registration Number: 00496786 | Place of Registration: England and Wales | Registered Office: 7 Woking Business Park, Albert Drive, Woking, Surrey GU21 5JY, United Kingdom | Email: hello@limitlessbroadcast.tv | Telephone: +44 (0)20 3519 3193